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1 Print and Advertising costs
Cinema: P&A costsУниверсальный русско-английский словарь > Print and Advertising costs
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2 расходы на рекламу
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3 издержки рекламы
Русско-английский большой базовый словарь > издержки рекламы
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4 общие затраты на рекламу
Advertising: total advertising costs, total advertising expenditureУниверсальный русско-английский словарь > общие затраты на рекламу
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5 издержки в расчёте на один заказ
Advertising: costs per orderУниверсальный русско-английский словарь > издержки в расчёте на один заказ
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6 издержки в расчёте на один запрос
Advertising: costs per inquiryУниверсальный русско-английский словарь > издержки в расчёте на один запрос
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7 затраты на рекламу
1) Economy: advertising outlay, charges of advertising, publicity costs2) Advertising: ad spending3) Business: advertising costs, advertising expenses, publicity expensesУниверсальный русско-английский словарь > затраты на рекламу
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8 рекламные издержки
1) Cinema: advertising cost2) Advertising: advertising costsУниверсальный русско-английский словарь > рекламные издержки
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9 реклама
сущ.( рекламное дело) advertising (business); publicity; ( рекламное объявление) advertisement (ad)- информационная рекламазаниматься рекламой — to advertise; be engaged in advertising
- недобросовестная реклама
- товарная реклама -
10 издержки плюс поощрительное вознаграждение
1) Law: cost plus incentive fee2) Advertising: costs-plus-incentive fee (система оплаты)3) Quality control: cost-plus-incentive-feeУниверсальный русско-английский словарь > издержки плюс поощрительное вознаграждение
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11 издержки рекламы
General subject: advertising costs -
12 расходы на рекламу
advertising (promotional) expenditures (expenses, costs, outlay, budget, spending), charges for advertisingBanks. Exchanges. Accounting. (Russian-English) > расходы на рекламу
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13 затраты в расчёте на один контракт
Advertising: per contract costsУниверсальный русско-английский словарь > затраты в расчёте на один контракт
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14 затраты на пусконаладочные работы
Advertising: set-up costsУниверсальный русско-английский словарь > затраты на пусконаладочные работы
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15 затраты на рекламную деятельность
Advertising: promotional costsУниверсальный русско-английский словарь > затраты на рекламную деятельность
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16 издательские издержки
Advertising: publishing costsУниверсальный русско-английский словарь > издательские издержки
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17 издержки на заработную плату
Advertising: wage costsУниверсальный русско-английский словарь > издержки на заработную плату
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18 издержки на конструкторские работы
Advertising: design costsУниверсальный русско-английский словарь > издержки на конструкторские работы
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19 издержки на покупку времени
Advertising: time costsУниверсальный русско-английский словарь > издержки на покупку времени
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20 издержки на покупку места
Advertising: space costsУниверсальный русско-английский словарь > издержки на покупку места
См. также в других словарях:
Advertising Costs — A category included in financial accounting to represent expenses associated with promoting an industry, entity, brand, product name, or specific products or services in order to stimulate a desire to buy the entity s products or services.… … Investment dictionary
advertising, influence of — Advertising is used for a variety of purposes: to attempt to persuade consumers to buy goods, change the image of a commodity or service, induce brand loyalty, encourage retailers to stock particular products, sell political ideas, or keep… … Encyclopedia of contemporary British culture
advertising — ad‧ver‧tis‧ing [ˈædvətaɪzɪŋ ǁ ər ] noun [uncountable] MARKETING telling people publicly about a product or service in order to persuade them to buy it: • Most organizations underestimate the benefits of advertising. • Television advertising… … Financial and business terms
Advertising Standards Authority (United Kingdom) — The Advertising Standards Authority (ASA) is the independent self regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non statutory organisation and so cannot interpret or enforce legislation. However,… … Wikipedia
Advertising Standards Board Of Finance — The Advertising Standards Board Of Finance (ASBOF) collects a voluntary levy on advertising costs to fund the Advertising Standards Authority (ASA). Typically, the levy is 0.1% on non broadcast costs (e.g. 0.1% of the cost of placing a newspaper… … Wikipedia
Advertising Allowance — Money that a product manufacturer or service provider pays to a retailer to get the word out about a product. The company may establish requirements for the retailer to receive the allowance, such as getting the company s approval of the… … Investment dictionary
Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread … Wikipedia
costs — Ⅰ. costs [plural] (also legal costs) ► LAW the money that helps pay for the lawyers and the court in a legal case, usually paid by the person or organization that has lost the case: »They were fined $50,000 and ordered to pay $10,000 in costs. →… … Financial and business terms
advertising, television and video — Advertising is the means by which commercial values or messages are conveyed to the public. Two main broadcast forms exist: spot advertising and sponsorship. Spot advertising refers to the purchase of short slots between programmes while… … Encyclopedia of contemporary British culture
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
advertising schedule — A list of planned or booked advertisements showing details of the media involved, sizes, timing, and costs … Big dictionary of business and management